Andrew Leming

Experience

1. Mar 2025 – Present

   Founder & CEO

   Pimlico · New York & London

   

   Founded Pimlico to build software and specialist services for complex regulated markets.

   • Building Atlas, a regulatory data workspace for compliance teams in gambling and payments.
   • Developing Shakr, a creative workspace for food, beverage and hospitality teams.
   • Lead product strategy, interface and web design, research, prototyping and technical delivery across data and AI workflows.
2. Aug 2024 – Feb 2025

   Regulatory Lead, Global

   Vixio Regulatory Intelligence · London

   

   Led global regulatory work across gambling and payments markets.

   • Published analysis on UK APP-fraud reimbursement, critical third-party resilience and crypto-asset advertising rules.
3. Nov 2021 – Jul 2024

   Data & Insights Director

   Microsoft EMEA client programmes · via digiio

   Microsoft

   Directed data and market-intelligence programmes, including client work for Microsoft across EMEA.

   • Advised CEOs and senior client stakeholders while managing analysts, consultants and external vendors.
   • Allocated more than £350,000 in insights revenue and resources annually.
   • Led cross-functional business development and introduced generative AI to improve delivery efficiency and quality.

   Senior Insights Manager

   Nov 2021 – Mar 2022

   • Led high-margin research and insights projects for C-suite clients, with management and commercial responsibility.
   • Exceeded sales targets and identified cost efficiencies across programme delivery.

   MicrosoftData & insightsClient programmes via digiio · EMEA
4. Sep 2020 – Oct 2021

   Analyst, Energy & Environment

   Bright Blue · European Climate Foundation-supported research

   

   Researched UK energy, climate and export-finance policy, including work supported by the European Climate Foundation.

   • Co-authored research on aligning UK Export Finance with climate objectives.
   • Published analysis and commentary on export finance, offshore energy and climate policy.
5. Jul 2020 – Jul 2021

   Analyst, EU Digital Market Policy

   PPMI · European Commission research

   

   Worked on European Commission and BEREC research into digital platforms, competition and consumer behaviour.

   • Contributed to the BEREC study of consumer behaviour on digital communications platforms.
   • Co-authored European Commission research on obstacles, opportunities and enabling factors for multi-homing.
6. Jan 2016 – Sep 2019

   Analyst, US & Latin American Politics

   University of Tennessee Graduate School · Knoxville

   

   Conducted qualitative and field research on politics, inequality and democratic inclusion.

   • Completed field research in Peru and Chile for Jana Morgan’s Exclusionary Democracy project, interviewing public officials, academics and civil-society organisations.
   • Supported qualitative research for Nathan Kelly’s America’s Inequality Trap (2020).

Education

2018 – 2020

MA, International Political Economy

King’s College London

2:1. Thesis: The EU Debt Crisis, Structural Reforms and Party System Fragmentation in Portugal and Spain.

2017 – 2019

MA, Spanish, Portuguese & Latin American Studies

King’s College London

1st. Thesis: The Symbols of Mapuche Cosmology and Resistance in Luna de Cenizas by Rayen Kvyeh. Supervisor: Catherine Boyle.

2012 – 2017

BA Honours, Political Science & Hispanic Studies

University of Tennessee, Knoxville

1st. Two honours theses: State Policy Responses to Environmental Conflict in Chile and Peru (Jana Morgan) and Culturas de Autogestión: The Chilean Student Movement and Music Collectives in Chile (Luis Cano).

Selected research